What does it take to keep onboard retail and entertainment relevant in an industry where passenger behaviour is changing faster than aircraft interiors?
That’s the question AirFi CEO Laura Rösges digs into in her new interview with Aircraft Cabin Management.
Throughout the conversation, Laura explains how AirFi is built for how passengers actually use technology onboard. Our team constantly refines our platform based on real airline feedback, whether that’s demand for short-form content, live information, or the unexpected return of “shopping as entertainment” as a genuine engagement channel.
She also addresses a long-standing industry belief: that impactful onboard tech must involve antennas, structural work, or disruptive installations. Laura makes the case for a different model – one built around proven, lightweight solutions that avoid aircraft modifications entirely while still delivering results for passengers, crew and commercial teams.
Innovation doesn’t need to slow things down. Done right, it can be fast, flexible and practical.
Read the full interview.